Lirone Glikman is a highly sought-after international speaker, bestselling author, and business relationships strategist with a proven track record across 20+ countries. As the founder of The Human Factor, she helps entrepreneurs, executives, and organizations build authentic personal brands and strategic connections that fuel measurable business results. Lirone has advised Fortune 500 companies, governments, startups, and leading universities, making her a trusted voice in global networking and branding. She is the bestselling author of The Super Connector’s Playbook and an honorary advisor to the United Nations NGO Committee on Sustainable Development in New York. Known for her groundbreaking 6-pillar Human Factor method, Lirone empowers leaders to leverage authenticity, visibility, and trust to stand out in the AI era. With her insights, professionals can learn to use AI as a supportive tool—while ensuring that real human connection remains at the heart of business growth.

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What does it really take to build trust and visibility in the AI era?

In this inspiring episode of Talking with the Experts, Rose Davidson speaks with international speaker, bestselling author, and business relationships strategist Lirone Glikman about the timeless power of human connection in a world driven by technology.

As AI tools become more prominent, many professionals find their personal brands sounding like everyone else’s. Lirone shares why authenticity, psychology, and human connection must remain central—and how AI can be used strategically to support rather than replace relationships.

With her 6-pillar Human Factor method, Lirone has guided entrepreneurs, executives, and organizations in 20+ countries to build brands and connections that truly open global doors. She explains why AI-generated content often feels flat, and offers solutions to help leaders infuse genuine voice and impact into their presence.

Lirone’s career includes working with Fortune 500 companies, governments, and top universities, as well as advising the United Nations NGO Committee on Sustainable Development. Her bestselling book, The Super Connector’s Playbook, cements her reputation as a global authority on networking and branding.

Listeners will walk away with practical strategies to:

• Express their authentic brand in the AI age
• Build global relationships with intention
• Use AI to deepen—not replace—human connection

This episode is a must-listen for business leaders, entrepreneurs, and professionals who want to thrive in the digital era while staying true to the power of human connection.

📌 Key Takeaways

1. How to authentically express your personal brand in the AI era.
2. How to build global business relationships using the Human Factor method.
3. How to use AI to deepen (not replace) genuine human connection.

• Lirone Glikman is introduced as an international speaker, author, and founder of The Human Factor consultancy who has worked across 20+ countries with Fortune 500 companies and is author of “Super Connectors Playbook”.
• Building relationships remains fundamentally human despite technological advances, with AI posing threats of job displacement while making many people sound identical in their communications.
• AI can be leveraged to amplify personal communication by creating personalized outreach messages that consider the recipient’s personality and optimal approach methods, as demonstrated in Lirone’s workshop for Meta AI Accelerator.
• The Human Factor method consists of six pillars for building global business relationships: goal setting, people strategy, brand development, authentic connecting, relationship maintenance, and leveraging for results.
• Lirone’s international success story demonstrates the methodology’s effectiveness, having secured a radio show and corporate position at Westfield within three months of arriving in Australia despite poor English skills.
• AI can enhance each pillar of relationship building by helping clarify goals, mapping networks through contact analysis, creating appropriate content, and developing systems for relationship maintenance.
• Overreliance on AI for all thinking and problem-solving can deteriorate cognitive abilities, while strategic use that builds upon human thought processes can actually enhance brain function.
• Authentic human communication remains essential in business outreach, as AI-generated messages are easily detected and quickly dismissed by recipients seeking genuine human connection.
• Research indicates that workplace relationships combining both instrumental task-focused collaboration and emotional support can increase longevity by approximately four years.
• “Super Connectors Playbook” is available on Amazon and Lirone’s website, featuring exercises, AI tips, QR codes linking to expanded workbooks, and continuously updated resources.

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